Paid Media · LinkedIn Ads

LinkedIn Ads

Spend, efficiency, and conversion outcomes from LinkedIn Ads — current 30 days vs prior 30 days.

Healthy

Performance KPIs

Period: last 30 days · vs prior 30 days

Spend

+19.3%

Spend

SAR 38.4K

Impressions

+10.5%

Impressions

4.20M

CPM

SAR 9.14+7.9%

Clicks

+17.6%

Clicks

24.0K

CTR

0.57%+5.6%

CPC

SAR 1.60+1.3%

Conversions

+28.1%

LF Conversions

820

LinkedIn typically drives B2B leads — measure on lower-funnel form fills.

CPA (LF)

SAR 46.83-6.9%

CVR (LF)

3.42%—

All Conv.

1.2K—

Upper Funnel

420—

Reach

+12.5%

Reach

1.80M

Frequency

2.33-2.1%

Landing Page Views

+24.2%

LPV

16.4K

Cost / LPV

SAR 2.34-4.1%

LPV Rate

68.3%—

Spend & Conversions

Daily — last 30 days

Click Volume

Daily clicks

Top Campaigns

Ranked by spend

Campaign	Spend	Impr.	Clicks	CTR	Conv.	CPA
B2B-Partnerships-MENA	SAR 12.8K	1.40M	7.2K	0.51%	260	SAR 49.23
Talent-Sponsored-GCC	SAR 9.4K	980.0K	5.4K	0.55%	180	SAR 52.22
Doc-Ads-Tourism-Trade	SAR 7.2K	720.0K	4.4K	0.61%	160	SAR 45.00
Event-Promo-FII	SAR 4.8K	540.0K	3.2K	0.59%	120	SAR 40.00
Lead-Gen-Hospitality	SAR 4.2K	560.0K	3.8K	0.68%	100	SAR 42.00